Entrepreneurship B.B.A

Labovitz School of Business & Economics (DSBE) 41UGR Labovitz School of Bus & Econ 204 - Bachelor of Business Administration

Program description

Entrepreneurship focuses on the creation of social and economic values by developing core capabilities of idea generation, opportunity recognition, resource acquisition, and entrepreneurial management. These capabilities draw on multi-disciplinary experiences including forming teams, constructing business models, talking with partners and customers, and assessing feasibility while launching a new venture or initiative. The skills and competencies gained by studying entrepreneurship are vital for the success of any business or organization, including nascent startup, corporation, family, nonprofit, global, franchise, or any other setting.

Labovitz School of Business and Economics (LSBE) Entrepreneurship major integrates the knowledge and experiences gained in other disciplines, as well as from the field of entrepreneurship, into an understanding of the process of new venture creation and the management of entrepreneurial businesses. The major provides students with both the breadth and depth of skills necessary to understand the strategic challenges facing a firm: to identify, analyze, and pursue new growth opportunities and to communicate effectively with critical stakeholders in order to mobilize the support necessary for the creation of new products and services or the creation of one's own company.

Program last updated

Fall 2024